ZENO HEAT TREAT Best Acne Treatment in the 2011 CEW Awards
Up against major competitors, including household skincare names Clean & Clear and Neutrogena, ZENO HEAT TREAT won Best Acne Treatment in the 2011 Cosmetic Executive Women (CEW) Awards. Unique from the common acne treatment, HEAT TREAT was acclaimed for its two-in-one solution designed to simultaneously treat and prevent common types of acne using a salicylic acid serum and device combination.
With award criteria weighing heavily on the product’s innovation, delivery system and packaging, HEAT TREAT prevailed through a very competitive process. CEW Members consisting of over 4,000 beauty editors and other industry professionals tested the product live during the March 2011 Product Demonstration. Members voted on what they believed to be the best product in each beauty category and winners were announced at the May 20th Beauty Awards Luncheon held at the Waldorf-Astoria Hotel in New York City. Andrea DiNunzio, Chief Marketing Officer for Zeno, accepted the award, thanking the CEW and the Beauty Press for their support of the brand and creative partners Alison Brod PR, Cake Creative and Viacom for their dedication and focus on breakthrough communication.
HEAT TREAT’s unique two-part system includes a 99% body-natural Blemish Prevention Treatment with salicylic acid, soothing plant extracts and other moisturizing agents and a hand-held vibrating device that emits soothing gentle heat. Users apply a thin layer of the treatment over the face and follow with the device to help penetrate deep into the upper layers of the skin to unclog pores, fight acne bacteria, and prevent and minimize future breakouts.
Priced at $39.99, each ZENO HEAT TREAT Kit contains a device that is powered by two AA batteries (included) plus a .5oz tube of the Blemish Prevention Treatment. The device has unlimited life and Treatment refills (1oz) can be purchased separately for $11.99.
ZENO Corporation is the maker of the world’s most effective, safe and easy-to-use, over-the-counter thermal-based blemish devices. Doctor-recommended, ZENO devices use natural, soothing heat to treat and prevent blemishes by killing the bacteria that causes them to surface. ZENO’s breakthrough device – the HOT SPOT – is FDA-approved and uses the company’s revolutionary, patented and proprietary ClearPoint technology to eliminate or fade pimples within 24 hours for 90% of users. Their second launch, the HEAT TREAT, is a blemish prevention product, which prevents future breakouts by destroying 99.9% of acne causing bacteria in 1 hour. The brand has most recently brought their exclusive technology to the anti-aging category. The new LINE REWIND combines heat, vibration and red-light technology to reduce fine lines and wrinkles. All ZENO devices are painless, chemical-free and non-drying, and are available without a prescription at major mass and drug stores and online.
For more information about ZENO, please visit www.MyZENO.com.
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