Q-tips the Ultimate Beauty Tool Summer of Beauty Rescue
Say goodbye to melting makeup … and hello to gorgeous! Makeup artist to the stars, Mally Roncal, and actress and best-selling author, Tori Spelling, are teaming up with Q-tips cotton swabs, the ultimate beauty tool, to reveal their beauty secrets to rescue women from summer makeup meltdown.
Spelling is stepping into the window of Macy’s Herald Square today, where she will unveil the new Q-tips Vanity Packs - stylish Q-tips dispensers that are finally attractive enough to sit on countertops, helping rescue the beauty routines of women everywhere. Women in New York City and across the country can visit select Macy’s for free makeovers and a free sample of the Q-tips vanity pack all summer long.
“I, like many women, look for convenient, affordable beauty tools that can simplify my beauty routine and quickly touch-up any makeup mishaps,” says Spelling. “Q-tips cotton swabs have rescued me from smeared mascara so many times so I’m thrilled about the new pretty packs - they’re perfect for my vanity area and easy to have on-hand whether I’m getting ready for a play date or the red carpet.”
Makeup wearing women have an average of 19 beauty products cluttering their vanity - from makeup brushes to applicators — according to a survey commissioned by Q-tips cotton swabs. And, no matter what the economy holds, women are still in search of the perfect beauty tool. Women who wear makeup would be willing to spend an average of $24 for one beauty tool that could correct all makeup blunders.
“Women clean out their closets every season, so why not their makeup areas?” says Roncal. “Every beauty routine should begin with a beautiful, clutter-free vanity area or bathroom countertop with only the beauty essentials you really need. That’s why makeup artists rely on Q-tips to rescue their routines - they are an affordable beauty tool (around three dollars for the new pack) and perfect for applying, blending and touching up makeup every day.”
Women everywhere can visit www.qtips.com to enter for a chance to win* a “VIP Beauty Rescue,” which includes a New York City beauty shopping spree, complete with a personal stylist. At the website, they can also find out where to get their free “summer beauty rescue” makeover and free sample of the new Q-tips Vanity Pack.
Mally’s Top Summer Rescue Tips
Rescue Your Vanity Area
- Simplify your space and stick to five beauty essentials: one of Q-tips four new beautifully designed Vanity Packs (a must-have for any vanity area for makeup application, touch-ups or removal), tinted moisturizer, a multi-purpose makeup stick for eyes, cheeks and lips, concealer and one tube of mascara.
Make a Splash with Smokin’ Eyes
- Create a colorful smoky eye by trading black eyeliner and grey eye shadows for striking shades of purple or jade green. Use a Q-tips cotton swab to gently apply color on the eyelid for a sheer effect. To complete the look, apply eyeliner to the lash line and smudge with a Q-tips cotton swab – perfect for precision in the eye area.
- Rescue Tip: Don’t worry about buying expensive makeup brushes or having to wash them regularly to avoid mixing colors, just use Q-tips cotton swabs instead – they are affordable, biodegradable and packaging is 100% recyclable** so you can use once and toss!
Pucker Up for Summer
- A sheer coral lip is one of the hottest looks for the season. To keep your pout looking light and natural, be sure to ditch the lip liner. Create the illusion of a fuller lip by using a Q-tips cotton swab to apply a dab of iridescent lip gloss to the middle of your pout.
- Rescue Tip: Avoid bleeding lip color by dipping a Q-tips cotton swab into translucent powder and then applying along the outer edge of lips.
Eliminate Runaway Makeup
- Hot summer temperatures can cause mascara and eye shadow to smear and smudge. Keep your face looking fresh by using Q-tips cotton swabs to quickly eliminate runaway makeup – they are made with 100% cotton and have more cotton at the tip than any other cotton swab*** so they are gentle enough for the delicate eye area.
- Rescue Tip: Use a Q-tips cotton swab to swipe away any mascara that has run under the eyes or concealer that has caked up on the face without having to reapply all your makeup.
Avoid “Makeup Meltdown” with New Q-tips Vanity Packs
Q-tips cotton swabs are The Ultimate Beauty Tool to help rescue any beauty routine, vanity area and beauty budget. Made from 100% pure cotton and with more cotton at the tip than any other swab,*** Q-tips are soft, gentle and an affordable alternative to expensive makeup brushes so you can get gorgeous without breaking the bank! Q-tips new Vanity Packs are offered in a 285-count package in four fabulous colors, including purple, blue, red or yellow (SRP: $3.19) and are available at food, drug and mass retailers nationwide. Q-tips are also available in a wide variety of packages, including a 30-count Purse Pack (SRP: $0.99), perfect for on-the-go makeup touch-ups anytime, anywhere.
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